Producers Kavithalayaa and Seven Arts Films and Big Music the audio company are going to have a very big audio launch of Rajnikanth’s Kuselan. The function would take place at a five-star hotel in Chennai on Monday (June 30) evening.
The entire star cast of the film- Rajnikanth, Nayanthara, Meena, Pasupathi and Vadivel are expected to attend the function, along with P.Vasu the director and other technicians. The film’s music director G.V Prakash Kumar will be honoured as his uncle the legend A.R Rahman, will be the chief guest of the evening.
Kuselan audio has been grabbed by Big Music, after a bidding war. The grapevine has it that the price paid is a whopping Rs 2.25 crore, the highest ever price paid for an audio in Tamil. Big Music is opening the audio sales with a record 2 lakhs CD’s and Cassettes, priced at Rs 99 and 45 respectively. They have already got an order for 1.15 units from dealers across the world.
The music downloads too have been snapped by UTV, for a never before price. The songs from the film will also be premiered simultaneously across all the FM stations in Tamilnadu and other Tamil stations across the world on Tuesday morning. There are five songs in the film. "Cinema, Cinema…" written by Vaali and sung by Shankar Mahadevan and chorus is Rajini’s introduction song in the film. The song is said to have been picturised to celebrate 75 years of south Indian cinema, with more than a dozen Kollywood stars taking part in it.
The other major highlight is the Daler Mehndi song along with Chitra and Sadhana Sargam, "Om Zaarare…" written by Vaali. It is a seven - minute song where Rajini and Nayanthara appear as Egyptian King and Queen ,and shot lavishly on a studio set done by Thotta Tharani. It has all the potential to be a chartbuster. If the audio of the film clicks, G.V Prakash the prince in waiting will be anointed as the King of Kollywood. Prakash is in a position to piggy back ride on Rajinikanth’s popularity across the globe.
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